Digital Marketing Manager
Job Information
Company Name:
Techminds
Job Type:
Digital Marketing Manager
Location:
Chennai
Days/Hours of Work:
Monday – Friday
Shift
2PM TO 11PM (WFO)
Experience:
6+ Years
Qualifications:
Any Graduate (BBA / B.Com / BA / MBA HR preferred)
Salary:
$35.92/hr
Posting Date:
03rd March 2026 to 02nd April 2026
Digital Marketing Manager
- Chennai
Job Summary
We are seeking an experienced Digital Marketing Manager with 6+ years of expertise in performance marketing and SEO. The ideal candidate should have a strong track record in driving ROI-focused campaigns, preferably in the e-commerce industry, and be comfortable using AI tools to enhance marketing efficiency.
Key Responsibilities
- Plan, execute, and optimize performance marketing campaigns (Google Ads, Meta Ads, etc.).
- Drive customer acquisition, lead generation, and revenue growth
- Develop and implement SEO strategies to improve organic traffic and rankings.
- Analyze campaign data, track KPIs (ROAS, CAC, CTR), and optimize performance
- Leverage basic AI tools for content optimization, ad copy generation, keyword research, and performance insights
- Collaborate with cross-functional teams for campaign execution
Requirements
- 6+ years of experience in digital marketing.
- Strong hands-on experience in Performance Marketing & SEO.
- Basic working knowledge of AI marketing tools (e.g., ChatGPT or similar tools for content/analysis support).
- Experience in e-commerce is preferred.
- Strong analytical and strategic thinking skills.
